FRANCIS KANOI - Market size estimation studies in India, consumer electronics products, home appliances and Census data

⇒	Francis Kanoi was set up in 1983, to offer marketing research and marketing consultancy services.

⇒	It has an atypical operation, with a centralized office in Chennai and a nationwide field infrastructure.

⇒	In the field of forecasting, if proven credentials are the yardstick, Francis Kanoi will be the most accomplished in India.

⇒	Some of the largest and most widely validated studies conducted in India, in the last 25 years, have been by Francis Kanoi.

⇒	A million interviews over 10 years, covering over 50,000 villages, and even senior researchers travelling extensively in the villages, makes Francis Kanoi the first name in Rural Research in India.

⇒	Francis Kanoi has created a retailer database covering every single urban entity in the country, together with a software to analyse the retailers in the nooks and corners of the country, from a desktop.

⇒	Francis Kanoi has developed world-class software, in-house, on the Visual Foxpro and Visual Basic platforms. It has also worked extensively with GIS software.